Just Do It (Films for the Occupation)
Documentary Feature
Free Show

Tuesday Dec 13, 2011
6:00PMDoors Open
7:00PMFilm Begins
8:30PMQ&A with Rob Jereski, a founding member of the New York Climate Action Group, Occupy Wall Street organizer Justin Wedes, New York based climate justice activist Laura Sheinkopf, and Phil Aroneanu, Campaign Director at 350.org, New York.

reRun Gastropub Theater
Inside reBar Gastropub
147 Front Street Brooklyn, NY 11201
F to York Street or A, C to High Street


This Show Presented in Partnership With
reRun Gastropub Theater
Sneak Preview. Thanks to the generosity of all filmmakers, distributors, and venues, all screenings will be free for all audience members. Seating for all screenings is limited, audiences are encouraged to arrive early.

Before Occupy Wall Street, a group of climate activists in the UK organized themselves and engaged in direct action campaigns using the same methods that OWS took on a few months later. Watch as cameras embedded within the group expose how their actions were executed and how they deal with a new approach from the UK’s police.

About Films For the Occupation:
Rooftop Films, in partnership with several of New York City’s finest film venues, will bring a series of four film programs to audiences from December 13-16. As the Occupy encampments are being dismantled across the country and as mainstream media and politics threaten to go on with business as usual, having conversations that question our economic and political system is all the more important. “Films for the Occupation” intends to showcase film and multimedia works that provoke or continue conversations that challenge old ways of thinking and encourage new ones. Curated by Rooftop Films and Bryce Renninger.

We are excited to announce a special activist Q&A to follow the screening of JUST DO IT, featuring Rob Jereski, a founding member of the New York Climate Action Group, Occupy Wall Street organizer Justin Wedes, and New York based climate justice activist Laura Sheinkopf.


Just Do It (Emily James | United Kingdom | 90 min.)
"A smart, funny, adrenalised portrait of 21st-century activism"
--Danny Leigh, The Guardian

For one eventful year, Emily James was allowed unprecedented access to film the secretive world of environmental direct action. Two years later, Just Do It – a tale of modern-day outlaws hit the big screen. This is how it happened…

Emily James spent over a year embedded in activist groups such as Climate Camp and Plane Stupid to document their clandestine activities. She went over fence, through mud, in daylight and twilight, to capture over 300 hours of footage. That footage was lovingly crafted, moulded, pushed and pulled by Emily and editor James for over a year before the film you see today emerged.

What would make you cross the line?

Just Do It lifts the lid on climate activism and the daring troublemakers who have crossed the line to become modern-day outlaws. Documented over a year, Emily James’ film follows these activists as they blockade factories, attack coal power stations and glue themselves to the trading floors of international banks despite the very real threat of arrest.

The film is a story of people standing up for what they believe in and making themselves heard. But it was a story that needed to be told without the creative constraints of traditional production models or the editorial control of big investors. And so it was that Just Do It – the totally independent project – was born.

Staying true to its principles, this film has been made possible thanks to the power of the crowd; the generosity of almost 500 crowd funders, an army of over 100 volunteers, and a slate of indie film giants, all of whom have given generously of their time, and expertise.

"Fun and bold, with endearing, vibrant characters"
- Little White Lies

"Rousing Stuff"
- Empire ****

Find out more about the film and sign up for their mailing list at http://justdoitfilm.com/

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About Rooftop Films

Rooftop Films is a New York based non-profit whose mission is to engage diverse communities by showing independent movies in outdoor locations, producing new films, coordinating youth media education, and renting equipment at low cost to artists.

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