Industriance
Short Film Program
$10 at the door or online
Friday Jul 2, 2010
8:00Doors Open
8:30Live Music by Bow Ribbons
9:00Films Begin
11:30Reception in Courtyard
***Restrictions: No refunds ~ In the event of rain, show will go on indoors at the same location ~ Seating is first come, first served. Physical seats are limited. This means you may not get a chair. You are welcome to bring a blanket and sit picnic-style, but no alcohol is permitted.
In the event of rain, the screening will be held indoors at the same location.

VENUE
The Old American Can Factory
on the roof and courtyard
Gowanus
232 Third St. at 3rd Ave., Brooklyn, NY 11215
F/G to Carroll St. or R to Union

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This Show Presented in Partnership With
5th Avenue Business Improvement District
Cinereach
Film Movement
Museum of Modern Art
New York Magazine
Sailor Jerry
Telegraph 21
XO Projects
Zip Car

In this striking program of short films, self-constructing buildings battle for fidelity, makers of mold-o-form plastic deer muddle their love, and Werner Herzog plays a discarded plastic bag desperately seeking the meaning of existence.


INDUSTRIANCE

Since the dawn of the Industrial Revolution, philosophers have railed against dehumanization, as machines replaced people in the workplace and technology came to dominate our daily lives. Giant factories churned out poisonous products while chewing up and spitting out replaceable workers. Urban landscapes became increasingly alienating as automobiles and skyscrapers secluded and dwarfed individuals. But who would've thought that we'd move so quickly to a post-industrial world dominated by virtual products and cyber-realities? A world with no use for the physical objects of the recent past, and no place for the makers and consumers of formerly quaint and useful materials. We now live in age where we must sentimentalize our trash in order to save ourselves from annihilation by way of abstraction. Amidst the changing landscape in industry, architecture and manufacturing, this dynamic program of short films is about people (and objects) searching for meaning, connection and love.

-Mark Elijah Rosenberg

The short films in this program are eligible for the Rooftop Films and Film Movement Distribution Award. At the end of the summer, Rooftop and Film Movement, the renowned distributor, will select one film from our festival for distribution, a rare achievement for a short. Headquartered in New York City, Film Movement is a full service distribution company dedicated to delivering the best in Foreign and Independent cinema to audiences all across the United States and Canada, in cities big and small.

For a 10% discount off all Film Movement subscriptions, use the code "ROOFTOP10".


Presented in partnership with: IFC, New York magazine, Telegraph 21, Film Movement & XO Projects.

Also presented in partnership with Cinereach. Apply before July 12 for the Reach Film Fellowship, their annual program for emerging filmmakers making artful short films with socially relevant themes.


THE FILMS

Aanaatt (Max Hattler | United Kingdom | 4 min.)
A seductive world of rapidly moving brightly colored shapes sets a tone of attractive alienation. maxhattler.com

Aliquot Light (Kazuhiro Goshima | Japan | 7 min.)
This physical recreation of 3D computer graphic simulations reminds us of the transfixing beauty of the real world and the importance of actual objects and people. goshiman.com

Milltown, Montana (Rainer Komers | Germany | 34 min.)
An elegiac excursion across a magnificent landscape deeply scarred by man documenting what was once the largest mining region in the United States, now contaminated by toxic substances and heavy metals, and seemingly trapped in a post-industrial phase of standstill. breathless-films.com

OUR NECK OF THE WOODS (Rob Connolly | Los Angeles, CA | 17 min.)
A lonely manufacturer of ridiculous lawn-ornaments realizes the emptiness of his life when a foreign refugee joins the workforce and unintentionally enchants him with her haunting singing, withdrawn thoughtfulness, and the very fact of her otherness. Based on the short story from "Bluebirds Used to Croon in the Choir" by Joe Meno, this darkly comic fiction film is about the misguided chances we take when forced into a life of quiet desperation. mold-o-form.com

Plastic Bag (Ramin Bahrani | New York, NY | 18 min.)
This short film by American director Ramin Bahrani (Man Push Cart; Goodbye Solo) traces the epic, existential journey of a plastic bag (voiced by Werner Herzog) searching for its lost maker, the woman who took it home from the store and eventually discarded it. noruzfilms.com | futurestates.tv

Seed (Ben Richardson | Brooklyn, NY | 12 min.)
An egg and an apple build competing broadcast towers that vie for the attention of a transistor radio. With its complex characterization and narrative of animal evolution, competition and reproduction, Seed is a beautiful and sinister stop-motion story about the struggle to survive. seed-movie.com

The Shutdown (Adam Stafford | Scotland | 10 min.)
Alan Bissett recalls the intense experience of growing up next to one of Europe's largest petrochemical plants and the harrowing experience of an explosion that temporarily deformed his father. accidental.tv

The Time Machine (Mark Kendall | New York | 11 min.)
The Time Machine tells the story of Wilfredo Alvarez, a Honduran man who immigrated to America 11 years ago who works in a small watch shop in Grand Central Terminal. This inspirational story reminds us that time is a human invention.

Winner of the Telegraph 21 Student DOCS 2010 Contest

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Rooftop Films is a New York based non-profit whose mission is to engage diverse communities by showing independent movies in outdoor locations, producing new films, coordinating youth media education, and renting equipment at low cost to artists.

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